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Liquid Death

With populations growing, scientists are predicting future potential water conflicts as violence associated with water surges globally.

In anticipation of the inevitable Water Wars over scarcity of fresh, drinkable water, Liquid Death will begin selling weapons made of their recycled cans to arm their followers.

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Liquid Death is a canned water company who wishes death to plastic. 

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Case Study

OOH

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Merchandise

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Combat Tutorial

Wiki How

Buzzfeed Quiz

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Recruitment

CW: Trey McMillan

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Enlistment

CW: Corey Hambly / AD: Madeline Honig

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